A screenshot of the In Actual Fact site shows a white card on a light grey background. Text reads: ‘Public believe benefit fraud at least 27%. DWP’s own statistics say 0.7%. #InActualFace’ and has links to the information source. The card has links for posting to twitter and facebook and for copying the card’s URL. At either side of the card are arrows which, on the site, scroll the reader to the next card.